Over 10 years of Product Leadership experience…
With a strong track record with industry giants like Flutter and Entain, as well as dynamic start-up acumen within e-commerce and next-gen social and skin trading casinos.
Kris at a glance…
Crafting intuitive product journeys for demanding users in dynamic and evolving digital landscapes…
Expansive Simplicity
Dedicated to crafting elegant, user-friendly experiences that gracefully scale to meet the user’s evolving needs. I enjoy making intuitive and forward-thinking products, that wow users, while inspiring trust and reliability.
Iterative Progress
I define and leverage analytics to shape experiences that resonate with users through highly iterative product cycles, A/B testing and user feedback.
Continuous Discovery
Championing continuous discovery, I actively gather user insights through routine engagements, ensuring products evolve to meet real, verified user needs effectively.
Streamlined Process
I advocate for agile practices that ensure team alignment on the ‘why’ behind every decision, not just the ‘what.’ This approach fosters collaboration and drives purposeful, effective product development across the business.